Hosting hiring events for your company is a great way to source many candidates quickly. “Any employer (tech or non-tech) can’t make themselves more attractive. Interview them about why they love working for your company. Who wouldn’t? In addition to perks, you’ll want to “sell your company and the opportunity as much or more than you expect your candidate to sell themselves,” says Bob Waldo of LiquidHub. “When I found someone we really wanted, I made sure that the candidate spent time (usually lunch) with a group of his/her future peers,” says David Nason, COO and CTO of Robust Decisions Inc. “Once they get to know you, ‘warts and all,’ and share in the excitement and optimism of the team… it becomes more personal.”. Or award badges or gifts for achieving certain milestones. Goldman Sachs promoted job openings on Spotify. Use common gaming rules and design to simulate job tasks and test the candidate’s ability to complete them. endure me, the e-book will no question reveal you further business to read. These recruiting strategies focus on the following stages of the process: Employer branding is the foundation that your entire recruitment strategy rests on. But are you doing what it takes to get those people in the door? “If employees aren’t referring their friends, there’s a whole lot wrong internally.”. Brian Murray, Director of Talent and Culture at Likeable Media, uses Snapchat as a way to engage and drive applications. “I know that I am guilty of not being able to communicate as quickly and in as much detail as I wish,” admits Greg Buechler, Recruiter and Researcher at eGain Communications. If you find yourself coming up dry in your hunt for top talent, turn your attention to your ATS database. But few hiring managers actually understand how to engage the kind of talent pool that will produce top hires. Expecting software engineers to argue passionately for their views but sup… But, thinking and acting creatively is only the first step. “Use the 80/20 rule,” says Bob Waldo, Senior Recruiter at LiquidHub. Film a Recruitment Video While they may require a bit of time and effort, company culture videos are a great way to provide easily digestible content that can be shared and repurposed across platforms and for any new role that opens up. Recruit from within the company. where you know the customers you want to have and go after them with everything you’ve got. In case you’re skeptical, here are a few “real life” virtual reality examples. What are my talent competitors doing, and how can I blow them out of the water? Companies are starting to use virtual reality techniques to show potential candidates what it’s like to work at their office, or what their daily tasks with entail. “Challenging work may be the ultimate driver for others and no other incentive can replace that, especially to someone that is trying to grow and develop skills.”. With 60 million monthly users, Medium represents a massive opportunity for creative recruiters looking to try something new. Most Creative People. We know corporate cultures and industry trends. They can be combined with chatbots to cover the most basic and mundane of interview questions. Get your company’s name out there as a hub for the larger engineering community. Recruiting the best employees. We’ve compiled a list of 15 creative recruitment strategies that will help get you thinking about your own tactics. It will not waste your time. First, do some research online – through social media, CV databases and job sites – and come up with a “dreamlist” of people you’d love to interview. Use Snapchat. “The most attractive things you can offer are resources, challenge and freedom to make mistakes. Access Free How To Recruit And Hire Great Software Engineers Building A Crack Development Team ... Ways to recruit interns. Video interviews are here to stay as a creative recruitment strategy. “When employees feel valued, they promote the brand,” agreed career coach Rita Ashley. Retailers create new ways to recruit and retain IT talent. Once you have your initial list of ideas, you should diligently test, experiment, measure, and test your recruitment strategies again in order to find what works best for your needs. This one is a bit of a given: top candidates are looking for top benefits. Perks can include additional vacation time, flex hours, all types of insurance, fully vested 401(k) plans, free food, pre-paid legal services, financial planning, concierge services, paid certifications, telecommuting, a pleasant work environment, health benefits that start on day one and, of course, a competitive salary. “This really just makes it so they are always close to work and rely on work to get home,” says Stephen Lytle, Southeast Pharmacy Campus Recruiter at Target. In a departure from the usual interview process, Nason suggests waiting to bring in HR until closing. Encourage collegiality between your employees and their previous coworkers. Sit with an interested group that includes members of the group you are trying to recruit and brainstorm other potential ways to locate a well-qualified pool of candidates for each position. 14 Online game sponsorship. To stand out from the crowd, look beyond the websites where everyone else is advertising. It comes down to honesty, authenticity, respect, and just a little more targeted effort. “But zero is too little.” He recommends keeping candidates informed throughout the hiring process – where you are with other candidates, if anyone involved will be out of town, etc. But don’t be afraid to think creatively to help you land that big fish. Amazon, for example, once used Tinder to hunt for engineers. You could google “ + developer + blog”. Some come to you through job boards or careers pages. Innovative hiring doesn’t always mean finding creative ways to recruit new candidates. Create a shortlist or talent pool of your ideal candidates, and use any variety of creative hiring tactics to entice them into joining your company. This is where you can really start to talk directly to your target candidates, in a language they understand. Luckily, Recruitee has a great video interview app to get you started. A belief that "every problem has a solution," avoiding blame in favor of acknowledging what went wrong and fixing it 2. They can be long-form conversations with multiple stakeholders. “The message I got was not that the company provided great benefits, but that they expected their staff to be on site working 24 hours a day.” Some organizations have on-campus housing and will shuttle you back and forth to your place morning 
and night. Main Job Boards 23 — Indeed Indeed is a household name in the job hunting world and might even top the list of best job boards in the world. Sometimes, the best candidates are already sitting idle in your ATS, or are even former employees. “You get a much more motivated employee than the guy who has ‘been there, done that, got the T-shirt to prove it,’” he says. Not to mention give you the upper hand in the ongoing talent shortage. Maybe you can grab some ideas from these examples. Conducting interviews over text message is officially a thing in 2019, and will likely remain one for the foreseeable future. Here are six creative examples of how companies have attracted candidates in recent years that you may want to add into your recruitment strategies: 1. Attract talent. Sort through your ATS using job descriptions or skills searches to find candidates who fit the bill, and reach out to them to see if they’re still interested. Hire them! Communications is just as important between recruiters and hiring managers, as Tim Heard, President of eSearch Associates, observes. Then, send them a (creative) bespoke letter or email, selling the job role to them and inviting them to interview – including a little gift to seal the deal. This creative hiring tactic has been used on large, national scales – such as McDonald’s national recruitment days – down to intimate gatherings with a handful of candidates. Host meetups at your office: Be a nexus of idea generation and cooperative thought. “If a candidate has 80 percent of the skills the job requires, they are qualified. This is creative candidate sourcing at its finest. Show them that respect and understanding, and they’ll return it in spades. For their recruitment ad here, they take an obvious stab at a rival company. “We actually have a great reputation among our competitors,” says Debby Afraimi of Collective. Think of "culture" as the values, processes, and priorities that drive your company, says Andrey Akselrod, CTO and cofounder of Smartling, a 160-person company that provides an online platform for managing translation projects. Instead, it’s all about separating yourself from your talent competitors by making your employer brand unique, your job ads appealing, and your recruitment process seamless. Why? How can I get the right people’s attention? Hidden job descriptions and messages help companies approach candidates in unexpected situations. Instead, it’s possible to pitch your company and job openings at fairs and schools all over the world via video chat, messaging apps or virtual presentations. Spend some time understanding where your candidates hang out online, and find ways to promote your culture and your job openings there. Use your discretion, of course, into how you want to approach these high priority target candidates. Companies like Apple, IKEA, and Google have all launched incredibly unique and creative recruitment campaigns targeted at finding the best and brightest problem solvers through riddles and hidden job ads. 5 Innovative Ways to Recruit On Campus Creative events and strategies that don't involve a career fair. Most importantly, use this information to develop creative, fun recruiting strategies for your potential openings. These are the people who are going to be making your company run, and they need to have buy-in. This online notice how to recruit and hire great software engineers building a crack development team can be one of the options to accompany you gone having other time. Share compelling content, engage in conversations with the public, encourage employees to tell their stories, and advertise yourself and your values. Bothell of StudioBast, who has seen unrealistic job descriptions requesting candidates who do not exist. During the interview they touted all the perks that they offered, starting with bagels and donuts that were delivered each morning, the eight varieties of coffee that were always being brewed, the in-office
gym and showers, the sandwich trays that arrived every afternoon, and the late night pizzas,” says Mark Bromberg, Director of Sales at IsoSoft Solutions. As a former journalist, he's always looking for new topics and industries to write about and explore. If those haven’t worked as well as you hoped, it’s time to get a little weird and think outside the box to get a hold of those rock-star candidates. Instead of relying on your PR team to come up with your employer brand, collect the stories and messaging from the people that matter most – your employees. If your goal is to get the best talent you can, then it’s great to know exactly who those people are. This may not sound like a particularly creative recruitment strategy, but take a moment to think about how much stress affects your ability to showcase your abilities. Here are thoughts and advice from dozens of recruiters, engineers and hiring managers asked a simple question: “What do you do to attract the best engineering talent?”. Not only does your company shine as a leader in new technology, you can see which players in your field are producing the best ideas. And you should jump on board as quickly as possible to reap the benefits. This creative hiring tactic takes a very different approach. From their first (hilarious) viral video, to their more serious careers video, Dollar Shave Club has built its entire company and brand around the power of online video. The Associated General Contractors of Americareports that 83% of contractors are having trouble finding qualified skilled labor to meet the demand. Employee retention matters. There are so many talented people out there. We work in partnership with a range of clients to identify, assess and recruit the talent that they need to help their business flourish. Creative ways to recruit employees, aka what counts as creative in HR. Copyright 2018 Specialty Employment Services, Inc. All rights reserved. You want the message about your company to be a positive one within the engineering community. In this post, we’ve lined up 8 recruitment campaigns which present creative ways to recruit Mitarbeiter. And don’t be shy; some of the largest companies in the world have done some crazy things to source candidates. No prospective employee could possibly have several years’ experience with all the competing technology in their field, and expecting them to will prevent top talent from even applying. Sourcing candidates is where the vast majority of creative hiring strategies can be leveraged to your advantage. For example, if you’re seeking a videographer who will be tasked with creating compelling content for the web, ask them to develop a video campaign on their job trial. It’s great for conducting initial pre-screens. Opening up your company to students is one of the best ways to build visibility. Make sure you can communicate the story of your company and the challenges you plan to tackle. They can be short, three-question interviews at the very start of your screening process. Apple, for example, hid clues and breadcrumbs throughout its website for any curious engineer looking to solve a mystery. Ashley noted one Seattle business that treated its staff so poorly that the reputation spread quickly among local talent. The old, tired, traditional recruitment techniques simply don’t cut it anymore when you’re in the thick of the battle for talent. Whether you use one or all of the creative recruitment tactics outlined in this article, it’s important to always take steps to adapt and improve your process. Text message interviews let you talk to your candidates through the channel they use the most. Take advantage of channels like YouTube, Vimeo, Facebook, Instagram and Twitter to get your employer videos out to a wide audience quickly. Get creative with open houses. The bottom line is that, as a hiring manager, you need to respect the drive, problem-solving abilities, and dedication of the engineer. While this may seem a little bit strange, and may not be for everyone, there are some benefits to this innovative hiring tactic: In addition to reducing stress, video interviews also allow you to source candidates from anywhere in the world. There is a virtual gold mine of pre-screened candidates who were once engagement enough to apply for a job at your company. These have included videos containing complex instructions to follow and complete, billboards containing math problems, and virtual mazes. One creative recruitment tactic you can use to reach this level is use to power of social media to amplify your employer brand. Thankfully, there are tools to give you a hand: Pretending that you do these things and not delivering on the promise causes morale and attrition problems.”. Recruitment campaigns nowadays use videos, images, social media, and other new channels to stay relevant, rather than make a company a maverick in the industry. #1: Let’s start out with the innovation giants over at Apple. You can incorporate task-reward conventions to measure the candidate’s engagement and performance. This creative hiring tactic has gained a lot of publicity over the years because of its originality. The messaging is usually polished, the visuals pristine, and there’s sometimes a lack of authenticity. When done right, this innovative hiring tactic can lead to great things for your brand on a global scale. You’ve probably seen a traditional, PR-approved recruitment video more than a few times. While careers pages and employee testimonials are key to building an employer brand, videos can help achieve the desired outcome much faster. Using the creative recruitment tactics above, combined with the incredible broadcasting platforms available today, will allow you keep up with companies who use television and radio to constantly promote their brand image, but for a fraction of the cost. If you want to attract great talent, “provide an opportunity to solve cutting edge technical challenges, with other exceptional technologists,” says Brad Hoover, CEO of Grammarly.com. Here they are in no particular order: 1. They range from basic methods, like posting on job boards , to more advanced strategies, such as leveraging Indeed Hire , using a traditional recruiting agency or … Once you have the candidates into your ATS, you can now start using some creative candidate screening strategies to zero in on the best ones. All companies want to attract the best engineers. Lytle believes this impedes a healthy work-life balance. From adding interactive group interviews to the recruiting process to actively looking for talent in unusual places, we've created a list of ways companies are … 3. That helps when I’m sourcing from the competition.”. These are basic starting points that can help you recruit the job seekers you are looking for. Job postings can either be free, appearing in general searches on the site, or sponsored, appearing in a featured spot according to a set budget (starting at five dollars a day). Building a positive employer brand takes time. Share compelling content, engage in conversations with the public, encourage employees to tell their stories, and advertise yourself and your values. A unique web page that advertised a hidden job with Apple. Enjoy! Host meetups at your office: Be a nexus of idea generation and cooperative thought. Only great content. Having a strong employer brand within your niche candidate pool is one thing, but it’s quite a different ball game when you’re known globally as a great place to work. Shipping a continuous stream of great software requires more than just hiring top software engineers.You need to recruit and keep them for the long haul, as well as motivate them to solve new problems in creative and efficient ways. You from your closest talent competitors a list of 15 creative recruitment tactics using their own.. Showcase your company as already put in the ongoing talent shortage your reputation: this involves maintaining a good with. Medium represents a massive opportunity for creative recruiters looking to fill their candidate pools with future hires! Events for your company and the challenges you plan to tackle yourself and your job openings there favor of what. Is usually polished, the visuals pristine, and advertise yourself and your values big fish within engineering... 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